DESIGNING & EQUIPPING
PREMIER FITNESS SOLUTIONS →
PREMIER FITNESS SOLUTIONS →
Unlocking Lease Appeal: Five Fitness Trends Multifamily Developers Can't Ignore
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Today’s renters expect more than just square footage—they want vibrant communities that support healthier, happier living right at home. Fitness amenities aren’t just a luxury anymore, they’re a powerful leasing tool and a clear market differentiator. Over 70% of renters now list onsite fitness centers as must-haves when choosing where to live, and these are the reasons why: 1. Smart and Connected Equipment There is a great selection of new tech-based equipment available that is worth taking a look at. Exercise machines that feature cutting-edge technology allow participants to enjoy an incredibly immersive workout experience, from live and on-demand classes to “smart” cardio and strength trainers that track personal progress and sync with fitness apps. Connected equipment draws interest and interaction, and potential residents are looking for perks like this (which can increase engagement and resident retention), transforming the fitness center into a daily destination.  2. Recovery, Wellness, and Mindfulness ZonesDedicated wellness zones, massage chairs, spaces for yoga/stretching, recovery tools, and even meditation corners have become in-vogue options for residents of all ages and help address holistic health, stress management, and mental well-being. Potential residents take note of these amenities, which clearly stand out from the norm. 3. Strength Training Stations Strength training options are hugely popular and a natural pairing with the expected cardio equipment. The trend has shifted from more basic multi gyms and dual selectorized machines, to now providing much more diverse strength options from Olympic lifting to specialized body part machines and functional training spaces. As an example, there is a huge demand right now for machines that train the hips, glutes and abs, and sometimes just adding a single machine to address this trend can create a new buzz in your fitness center. 4. Inclusive, Accessible, and Age-Friendly Programs It’s important to offer a variety of equipment and programs for a spectrum of age groups. From balance trainers and low-impact cardio to the latest high-tech treadmills and ellipticals, and fitness classes for all ages, making your fitness area accessible and inclusive for everyone results in stronger community ties. The experts at Advanced can also help make sure your fitness room is ADA complaint, which is a must. |
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5. Flexible, Outdoor Spaces Communities with unused or under-used open spaces have found opportunity in creating outdoor fitness spaces for all types of fitness activities. Outdoor fitness configurations can include anything from adding fitness equipment alongside walking trails or outdoor common areas, to fully functional outdoor gyms. There are many creative ways for a variety of different budgets to expand fitness options outdoors. |
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Well-designed amenities that provide innovation and variety not only attract residents but also build community and support retention through daily engagement and interaction. The right mix of smart, inclusive, and efficient solutions can transform any fitness space. Whether you only have a small budget for a quick update or refresh or a larger budget for a major project, there are numerous ways to help your property stand out and provide top notch fitness amenities and experiences that excite community members. Whatever your fitness plans, challenges or budgets might be, the experts at Advanced Exercise can help guide you on every step to help you get the most mileage out of your dollars spent. |
